blog.

Call yourself out on your bullshit.

Our bullshit never starts out as bullshit. It begins with a piece of adversity or jealousy or insecurity that snowballs into a ridiculous story we tell ourselves –– and as we tell it and retell it over and over again the snowball eventually starts to stink. 

Here are some bullshit stories we tell ourselves to mask our own jealousy, insecurity and unhappiness:

  • Dave got the promotion because he has an MBA and I never had money to get mine. 
  • Sandra has a great ass and is in the best shape of her life because she won the genetic lottery. 
  • Mark was able to successfully start up his own business but he has always gotten lucky. 

When reading these objectively they sound absurd and completely ridiculous. Yet, all of us have been guilty of telling similar stories to the bullshit ones above to ourselves when others are doing interesting successful things we wish we were doing ourselves. 

What’s funny, is that if we were to narrate the stories we tell ourselves out loud alone in a room, many of us would not be able to finish them without shaking our heads in disgust. 

I would recommend doing this.

Next time you catch your mind piecing together a story as an excuse for why so-and-so is successful and you’re not or why [fill in the blank opportunity] didn’t work out for you, write it down, lock yourself in your room and read it out loud over and over and over again. 

By the second or third time through you’ll be calling yourself out for your bullshit. 

By Cole Schafer.


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Cole Schafer