blog.

Like ass with some stretch marks.

The moment we find ourselves feeling bored, sad, anxious or complacent we reach for our phones, a prescription or a self-help book. We’ve become terrified of feeling anything negative. 

I’m not going to point a finger (but if someone had a gun to my head and told me to point a finger) I’d point to Instagram and Twitter and Facebook. 

I’d say we were due. I’d say that when you have an entire society overly focused on sharing the upper 1% of their lives in a virtual world 24/7, eventually we were bound to create some deep-rooted fears and insecurities around negative emotions. 

Now, we are forced to reap what we have sown.

Today, we are obsessed with the facade of a perfect life. So much so that when we start to feel normal human emotions like boredom, sadness, anxiousness and complacency, we escape into a virtual pretend world where we get to live in life’s 1% all the time. 

One where we’re eating avocado toast while drinking a mojito on a beach with a fat wad of cash in our lap and a sandy pair of ass cheeks next to a Maserati in the background (even though a Maserati doesn’t belong on a beach) all picture perfectly highlighted by a beautiful sunset and one fucking crisp VSCO filter.

By Cole Schafer. 


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Cole Schafer